Value prop concept sketching
After synthesizing the user interviews and clarifying what problems the product is going to solve and for who, I used value prop to place the personas in their environment. After sketching the user scenarios I could identify what to focus on.
Did user testing on my first low-fidelity wireframe. Users gave my valuable insights and I found patterns in my interviews that I could later on make changes to for my next round of testing. I found that users had a difficulty knowing why to send the report card to themselves on email, so after trying out different options, I found a way to present it so users felt more hooked. Users also said that they did not feel comfortable giving specific details about their different accounts. I tested an option where users could choose between three options instead of being specific about their account details and found out that it worked well.